CheerJB is a global cheerleading coaching and choreography brand founded by Josh Boatwright, a three-time World Champion athlete and elite coach with over 20 years of industry experience. CheerJB provides high-level in-person and virtual services for all-star and school programs, including guest coaching, choreography, routine cleaning, private lessons, skills clinics, and video reviews. Working with programs across the United States and internationally, CheerJB is known for technical precision, athlete development, performance quality, and raising competitive standards. Services are tailored to each program’s goals, helping athletes and teams perform with confidence, clarity, and excellence on the mat.

Workshops & Clinics

IN-PERSON SERVICES
Specialized in-person training designed to target key areas of development, including jumps, tumbling, performance, and leadership. Each workshop blends high-level technique with mindset, helping athletes understand not just how to execute, but why it matters. Ideal for programs seeking an immediate boost in skill, confidence, and energy.

Inquire About Workshops
Guest Coaching

IN-PERSON SERVICES
Bring Josh to your gym, event, or practice for a high-impact training experience. Guest coaching sessions focus on technique, confidence, performance quality, and team energy. Whether it’s a single session, multi-day visit, or program-wide camp, each experience is customized to create lasting growth and motivation for athletes and staff.

Book Guest Coaching
Private Lessons

IN-PERSON SERVICES
One-on-one, high-performance training sessions built around individual goals. Lessons focus on skill progression, precision, confidence, and mental focus — combining technical coaching with body awareness and performance mindset to create meaningful, measurable improvement.

Schedule Private Lessons
Routine Choreography

ROUTINE & PERFORMANCE SERVICES
Custom routine choreography crafted around your team’s strengths, style, and energy. Each routine is designed to create a high-impact, memorable performance — from transitions and formations to musicality and emotional connection — ensuring your routine not only scores well but leaves a lasting impression.

Request Choreography
Routine Clean Up

ROUTINE & PERFORMANCE SERVICES
Focused pre-competition sessions that refine every detail of your routine — timing, synchronization, sharpness, and overall performance quality. These fast-paced, results-driven sessions help teams polish the details that make the biggest difference on the floor.

Book a Routine Clean Up
Virtual Coaching

VIRTUAL SERVICES
Remote coaching sessions for athletes and teams seeking elite guidance without geographic limitations. Virtual coaching combines live feedback, video submissions, and ongoing communication to ensure consistent development, accountability, and long-term growth.

Start Virtual Coaching
Virtual Choreography

VIRTUAL SERVICES
Custom choreography built remotely and tailored to your program’s level, goals, and creative identity. Through collaborative communication, video feedback, and detailed instruction, Josh brings your vision to life — no matter where you’re located.

Request Virtual Choreo
Routine Video Reviews

VIRTUAL SERVICES
In-depth professional breakdowns of your team’s routine, covering creativity, execution, score sheet alignment, and overall performance quality. Each review includes detailed notes and strategies to help refine every section ahead of competition season.

Purchase a Review
Consulting for Programs & Gym Owners

CONSULTING
Comprehensive consulting designed for programs, coaches, and gym owners ready to elevate structure, culture, and results. Consulting support may include:
Staff systems & communication
Program culture & leadership development
Training structure & long-term planning
Branding, positioning & program growth
Each consulting experience is fully customized to your goals — whether you’re building a new program or refining an established one.

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WHAT I SPECIALIZE IN

My work covers every layer of athlete and program development, including:

Building strong, efficient tumbling technique and clear skill progression
Developing explosive, precise jumps with consistency and control
Refining elite partner stunt technique through body awareness and timing
Elevating performance quality, confidence, and presence on the floor
Cleaning and refining routines with a strong focus on detail, strategy, and score sheet awareness
Supporting athlete mindset, long-term development systems, and sustainable growth